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Italian Coastal and Lakeside Property Prices Rise as Foreign Buyers Flock to Italy

New data reveals growing demand for Italy's prime waterfront locations, with the Veneto region leading the surge.
July 01, 2026

Italian Coastal and Lakeside Property Prices Rise as Foreign Buyers Flock to Italy

Italy's coastal and lakeside property markets are experiencing a notable uptick, with prices rising by 1.6% and 1.4% respectively in the latter half of 2025, according to a new report from Tecnocasa. The trend underscores the enduring appeal of Italy's picturesque waterfront locations, particularly among foreign buyers.

The Lake Garda area, especially its Veronese shore, saw a significant 4.0% price increase, while the Veneto region led coastal markets with a 3.1% rise. Abruzzo, Puglia, and Campania also posted strong gains, reflecting a broader demand for Italy's diverse coastal offerings.

This growth aligns with Italy's post-pandemic tourism rebound and the global shift toward remote work, which has fueled interest in second homes with lifestyle appeal. The data suggests Italy remains a top destination for those seeking both investment opportunities and la dolce vita.

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